The paper “Identity Design in Virtual Worlds” was published and presented at the 4th International Symposium on End-User Development (IS-EUD 2013, Copenhagen, Denmark).
Designers in HCI and end user development require a good understanding of actors in virtual interaction spaces. Persistent virtual worlds represent a rather new but growing class of complex design and interaction platforms. Online identities form the basis for interaction of individuals in virtual environments. We present results from an ethnographic study of a popular online game, and develop a socio-technical model of identity formation that illuminates the processes of identity design in online environments. This framework demonstrates how virtual worlds provide social and technological structures that shape self-presentation and interaction. This allows us to explore the relationship between the real-world identity of the game player and the virtual-world identity of their avatar.
Virtual worlds, design theory, end user design, user-centered design, identity
Koehne, B., Redmiles, D. Identity Design in Virtual Worlds, The 4th International Symposium on End-User Development (IS-EUD 2013, Copenhagen, Denmark), Springer Lecture Notes in Computer Science, V. 7897, June 2013, pp. 56-71.